Singapore’s Longest Running Annual Sale Is Back as ‘GSS: Experience Singapore

SINGAPORE, ​– Singapore Retailers Association (SRA) is once again set to give locals and tourists a vibrant retail experience that integrates fashion, entertainment, lifestyle design, technology, and art!

What started as a historic event 25 years ago, GSS: Experience Singapore will take place between June 21 and July 28, 2019. This year, SRA is spicing things up even more to give today’s experience-seeking shoppers a retail therapy like no other. As part of the six week-long event, GSS: Experience Singapore will run shopping sprees such as ‘TGIF!’, which will be held every Friday, where exciting sales and discounts await your pockets.

On 7.7 (July 7), save an additional 7% on GST as you shop in several participating outlets. GoSpree Members can also enjoy value-for-money deals as they enjoy exclusive offers. All these will be on top of the many promotions and unique passes that will run island-wide during the 38-day long GSS: Experience Singapore.

Aside from the mega sales and discounts, attendees can also participate in various stage events that will take place at Orchard Road and Kampong Gelam.

Join the festivities at the GSS: Experience Singapore kick-off event on June 21, Friday, at 3pm - 5:30pm​. Prepare to be amazed by the Orchard Road Fashion Scramble, as they conduct a fashion show transforming the whole avenue into an interactive runway for dancers and models. It will showcase an exciting array of designs from both local and foreign designers, including bespoke creations by student talents and leading international fashion houses.

The Great Singapore Street Pop Up​ will launch simultaneously with the Orchard Road Fashion Scramble. This will line the shopping belt from Ion Orchard to Robinsons The Heeren, bringing exciting retail offers. The Grange Road Carpark will also be set up to take guests to a delightful culinary tour for 10 days from June 21 to 30.

Look out for more other experiences happening at the Orchard Road such as The Great Singapore Stories, which will feature films and music concerts made by local artists, and The Great Furniture Showcase, which will present limited-edition designs by studios like 11H, Creativeans, and OON, among others.

Discover local delights at Kampong Gelam

Kampong Gelam, known for its rich heritage, will showcase a myriad of activities from​ July 5 to 14. Attendees can immerse themselves in multi-sensory journeys such as the OKG Precinct Tours ‘Sultan of Spice’, snag some unique lifestyle products at the OKG Home & Lifestyle Bazaar, and search for vintage pieces at the OKG Car Boot Sale.

Guests can unwind with music and learn more about the rich heritage of Kampong Gelam by tuning in to the cultural talks at Souq @ OKG on July 5 to 7.

Aside from big discounts, fashion junkies are also in for a fun treat on July 6, as they witness models sashay down the runway wearing fabrics along the stores of the iconic Arab Street.

SRA, in a bid to nurture the next generation of retail experts, has spearheaded a new initiative called Windows ALIVE!​ This new scheme supports local creative students, allowing them to apply classroom learning to real life situations. Their creative works will be featured on the shop fronts of participating retailers such as ​Echo of Nature​,​Playdress​, and The Commune Life. ​The general public will get a chance to pose with the installments and win shopping vouchers when they upload photos on Instagram.

GSS: Experience Singapore is supported by Enterprise Singapore (ESG), Singapore Tourism Board (STB) and Urban Redevelopment Authority (URA).

Retailers keen to participate in GSS: Experience Singapore can sign up ​at https://gss.sra.org.sg/​.